Mezzobit increases the value of online visitors by giving digital publishers and marketers unprecedented control over third-party data collection and tracking.
Our Audience Value Platform acts like a data firewall, empowering digital enterprises to choose what's tracked and shared about visitors, stopping revenue-sapping data leakage. The platform's high ROI transcends verticals: publishers can safely use programmatic, marketers can stop competitors from using their own data to lure away customers, and regulated industries can reduce compliance risks while aggressively using digital marketing. 1,000+ sites are powered by Mezzobit or will go live soon, including Fast Company, The Daily Meal, Interactive One, and Tampa Bay Times.
Founded by digital veterans from companies such as Newsweek and XM Satellite Radio, Mezzobit is based in Midtown Manhattan with engineering and data science operations in Krakow, Poland. To learn more about us, visit our blog.